Mapping of Current Marketing & Sales Processes
Category: Knowledge Base
Group: Best Practices
Product: All versions
Marketing Automation Product Assessment Guide
In Phase 1 we Recommend the Following Steps:
- Create a map of your current Marketing & Sales processes
- Define measurable management objectives as benchmarks for project success
- Follow the steps below in brainstorming sessions with your Marketing & Sales teams
- These steps will assist you in your marketing automation initiative
Outline:
- Business Function: Demand Generation
- Business Function: Lead Qualification
- Business Function: Lead Management & Conversion
- Business Function: Business Intelligence & Reporting
Click Here to Download your Free Marketing Automation Product Assessment Guide
(Publish Dt) 07/02/2011
Buzz:
Industry:
Education
,
Manufacturing
,
Goverment
,
Financial Services
,
Technology
,
Consulting
,
Healthcare
,
Internet
Focus & Interests:
Cost Savings
,
Efficiency Management
,
Consolidation
,
Increase Sales
,
Customer Loyalty
,
Process Automation
,
Lead Management
,
Reduce Cost of Sales
,
Web 2.0 Strategies
,
Web 2.0 Communities
,
Channel Management
,
Reporting & BI
,
Forecasting
,
Sales Innovation
,
Viral Marketing
,
Campaigning
,
System Integration
,
eCommerce
,
Demand Generation
,
Portals
,
Education / Learning
,
Event Management
,
Cloud Computing
